Franchise business is a business method in which a company, also called a franchiser, uses third party operators, also called the franchisees, to market or distribute its products or services. If you register with a franchisor, you the third party operator will be allowed to use the marketing methods of the company in your operations. You will also use the trademarked goods or services of the franchisor which you will sell in your outlet. The other thing is that you will be allowed to use the name of the company and its “goodwill” which are usually well developed and known in the market. This is good for new comers who do not wish to encounter challenges that face people when they venture into businesses.